Author Archives: Internet Strategist

About Internet Strategist

Psiphon Consulting a Denver and Boulder Marketing Firm that markets your online business to your target market.

Top 3 Tips For Writers To Generate Income

Content, especially original content is gold on the Internet, however, if you don’t know what to do with that content, you won’t be able to use it to generate additional revenue streams for your business.  There are many traditional writers out there who are very frustrated with how the Internet has changed their livelyhood.  They [...]

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How to Know If You Need An Internet Business Strategy

Having an online presence is one thing,  Having an active online marketing tool is another.  What is the difference?
Online Presence:
An online presence can be something as simple as a website.  Many websites are online brochures that aren’t set up of for active marketing.  These kind of websites can be used for branding your business, but [...]

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Internet Strategy Tips for More Traffic

Getting more traffic to your website is not about a tactic, or an activity… it is about an overall Internet strategy.  There are many ways to get traffic to your website and many
New Target Market (Photo credit: Intersection Consulting)
different kinds of traffic as well to send to your website as well.  Before you begin your [...]

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Top 5 Ways to Repurpose Your Web Content for Profits

Content is still king on the Internet and quality content is the emperor.  With so much spam content out there, it isn’t too hard to come up with quality content.  So what is quality content?  It is content that your readers deem important, or valuable.  Some types of popular content considered to be of quality [...]

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How to Calculate Your Web Conversion Rate

Your web conversion rate is an important statistic to know because it will allow you to know the health and effectiveness of your website.  Most business owners don’t really focus on the web conversion of their website because they are more focused on getting traffic to their website.  This is only 1/2 of the 1-2 [...]

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3 Tips on Converting Web Traffic Into Sales

It is one thing to get a lot of traffic to your web site, but if you aren’t receiving any benefit from your traffic, then you have to ask yourself what needs to be changed in your online strategy.  If you want to generate sales from your web site then there are a number of [...]

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Is Your Web Presence Road Kill on the Information Superhighway?

Let’s face it…. Long gone are the days when you could launch a website, do some occasional blogging or random marketing and expect to see a decent amount of traffic from your inconsistent efforts.  It worked in the early days however now when it comes to the Internet and getting your web presence to effectively [...]

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Integrating Your Social Media Sites with Your Business Website

Even though social media has grown in significance, and it has now become a necessary part of a businesses’ online strategy, it should not completely replace the traditional methods of online marketing.  Social media has an important role in creating relationships, building brand and customer confidence in your business, product, or service.  For most businesses, [...]

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Top 5 Things to Demand in Your Email Marketing Service… Does Yours Do These?

Even with the rise of social media, email marketing is still an effective way to stay connected with prospects, generate sales and market affiliate products for additional revenue streams.  However, with the rise of social media and other forms of communication, such as text messaging, the way email marketing is done needs to be updated.  [...]

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Top 3 Tips to Increasing Your Webinar Sales Results

Webinars serve a lot of purposes for a business, including product/service education, presales, lead generation, and income generating.  When using the last purpose, you will need to make sure you have certain things in place that will increase the number of attendees who are willing to pay to attend your webinar.  So what are the [...]

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