Radio Shows

Internet Business Strategies – Marketing Your Business Through Teleseminars

In this show, I covered the topic of using teleseminars to market your product or services.  I covered the different kinds of teleseminars that one could do to market their product or service and how they can benefit from giving a free teleseminar.

In this show I cover the answers to the following questions:

Question 1: What is a Teleseminar
Question 2: Why would I want to use them to promote my business
Question 3: What kinds of teleseminars can I have
Question 4: What kinds of services do I need To Host a teleseminar (free) & Paid
Question 5: How Should I run a teleseminar
Question 6: Should I record the teleseminar?
Question 7: How can I monetize a free teleseminar (gain clients) (sell products)
Question 8: What kind of followup should I have? (should I sell the recording?)
Question 9: How do you market your teleseminar?

Listen in for more on how to use telesminars.

If you are a beginner, check out this resource on how to do teleseminars:

For a really good teleseminar service worth the investment if you do teleseminars on a regular basis, check out this teleseminar service:

This is a great place to promote your teleseminars:

Expanding Your Web Business to International Markets – Internet Radio Show

On this show, we had Lars Hilse as a guest, and  covered a number of very informative topics about how to expand your business to International markets and some very quick and more inexpensive ways to do that.  On our radio show, we get to the main purpose of taking your online business international and tapping into new markets.

Some of the topics we covered on the show include:

Question 1: Why should companies go international through the web in the first place?
Question 2: What possibilities are there to set your business up international?
Question 3: What do you mean by that?
Question 4: Translating the whole operation sounds expensive – would the indirect search engine campaign be less painful budget-wise?
Question 5: From your experience, what are the main motives for internationalization you’ve experienced in the past? Is there an outstanding example?

The discussion opened up some interesting  as well as little know aspects to the relationships between the international markets.  The levi’s jeans example was give to show the opportunities that are available for US online entrepreneurs to create more profit opportunities.

About Lars Hilse:

Lars Hilse is a globally recognized web strategist and (e-)market penetration & customer care specialist. He has successfully completed assignments in Europe, North America, The Middle East, and APAC countries. He just published his first book “Adding the E to your Business Strategy” which contains a most interesting chapter on Internationalization through e-business. http://lars-hilse.de/go/recommended/

Surveying Your Market Via Online Methods

Last weeks radio show covered how to survey your market using your web presence.   There are a number of things that you can survey and almost all of these ways can be done from your own web site.  I covered the different kinds of surveying that you can do for your local market.,  The different kinds of survyes include:

  • Surveying for new products and services
  • Surveying why people leave your web site
  • Surveying why people don’t complete the buying process.
  • Surveying what information people are looking for that you may not have on your web site.

These are just some of the things that people can survey and get valuable market data.  Just doing this one thing can definitely put you ahead of your competition.  Listen into the rest of the radio show to find out more about this topic.

Show Sponsors:

drivetraffictomywebsite.com

teleseminarlive.com

thechoiceismine.com

Online and Offline Marketing – Internet Business Strategies Radio Show

In our radio show titled “Integrating Online and Offline Marketing”  we had a guest who is very knowledgeable in how to integrate the two and how to get the most bang for your buck.  She is Dana Jessup from Ariete Consulting and  for some background info:

Dana Jessup has been a small business owner for over 12 years and knows what it takes to develop marketing on a shoestring budget.  She has also worked in the marketing departments of large corporations, developing and implementing high budget marketing plans.  This unique perspective allows her to provide Ariete’s clients with effective marketing ideas that they can implement and track themselves.  She partnered with Alexis Gradishar and formed Ariete Consulting in order to give small businesses the advantages of large coporate marketing strategies at affordable prices.

The questions we covered on the show are:

1. What are the benefits of online marketing?
2. What are the shortcomings of online marketing?
3. What are the benefits of offline marketing?
4. What are the shortcomings of offline marketing?
5. How do you effectively combine the two?

6. How do you track your success?
7. What do you need to prepare before you begin any kind of marketing?
8. Why should you choose a target market?

We got into so much detail in answering these questions, that there were still 2 other questions that we didn’t have the time to answer.

Listen in on this show.  I especially liked our conversation about target markets, and the importance of how to choose one.

Dana also gives a free marketing assessment where she will go over just where you are in your marketing and what you are lacking in.  It is a great picture to see where you are on the map so […]

Internet Business Radio Show – 5 Things You Need to Know Before You Design Your Web Site

In this radio episode, which aired Sept 16th 2009, we discussed the 5 things you need to know about your web site before you begin designing it.  If you have already designed your web site, don’t despair, you can always make changes.  It may just mean you would have to do some things over again.

What did we discuss specifically?  Well, we discussed the following:

1) Who is your target audience

2) What makes you different than anyone else

3) How do you want people to find you

4) What do you want people to do once they get to your web site

5) How do you want to lead people through your web site.

The answers to these questions are discussed in detail on the radio show.  Listen in for your audio education.

Internet Partnerships – Online Cross-Promotion

In this show, I discuss the different methods in which you can find partners to cross-promote your website an thus your products and services. I talk about how to find these partners, what to look for and how to approach some of these potential partners with the idea of cross promoting. Listen in to the show for the whole enchilada!

Dynamic and Static Websites – Internet Radio Show

This radio show was about the difference between dynamic web sites and static web sites. In this show, I go over what is a dynamic web site and the benefits and drawbacks and why a business owner would want to invest in a dynamic web site over a static web site. Listen in to how dynamic web sites can really make your web presence work better for you.


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Internet Business Strategies Radio Show – Content Management Systems

This last show was about some of the tools you can use to add functionality and flexibility to your web site.  There are a number of content management systems you can add to your web site which will make adding content much easier as well as reducing the costs to maintain your web site.

Our show was about Joomla and WordPress.  In this show, we discussed some of the plusses and minuses of each content managemet system, and when it would make sense to use one or the other of them.  Listen in for the interview I did with Matt Weeden of matweedendesigns.com as we discuss this topic.

Article Marketing – How It Can Supercharge Your Web Presence

This weeks show dealt with the concept of article marketing.  Article marketing is one of the hidden, oldies but goodies method of getting more exposure for your web site.  Some things will always work and never go out of style no matter the new things that come out on the Internet.  This show we discussed:

  • What is article marketing?
  • Why you would want to use article marketing.
  • What are the important sections of an article and why they are important
  • How to find out what to write about
  • Ways to structure your article that will improve your results.

Listen in for the answers in this podcast episode

Internet Business Strategies – Frequently Asked Questions

The show for July 22 was answering the most frequently asked questions about internet marketing, website design, getting traffic and a host of other things as well.  Some of the questions that were discussed were the following:

  • How to get more traffic to my website
  • More info on affiliate marketing
  • How to get started the right way in building your website
  • How to make money from your web site
  • How to get people to comment on your blogs
  • Touched on how to design a good site.

Some of the resources mentioned on the show:

http://resourceshosting.com/commission

http://teleseminarlive.com

Listen to the podcast!