Tag Archives: target market

How to Know If You Need An Internet Business Strategy

Having an online presence is one thing,  Having an active online marketing tool is another.  What is the difference?
Online Presence:
An online presence can be something as simple as a website.  Many websites are online brochures that aren’t set up of for active marketing.  These kind of websites can be used for branding your business, but [...]

Posted in Internet Business | Tagged , , , , , , | Leave a comment

Internet Strategy Tips for More Traffic

Getting more traffic to your website is not about a tactic, or an activity… it is about an overall Internet strategy.  There are many ways to get traffic to your website and many
New Target Market (Photo credit: Intersection Consulting)
different kinds of traffic as well to send to your website as well.  Before you begin your [...]

Posted in Internet Business | Tagged , , , , | 3 Comments

3 Tips on Converting Web Traffic Into Sales

It is one thing to get a lot of traffic to your web site, but if you aren’t receiving any benefit from your traffic, then you have to ask yourself what needs to be changed in your online strategy.  If you want to generate sales from your web site then there are a number of [...]

Posted in Internet Business | Tagged , , , | 1 Comment

Is Your Web Presence Road Kill on the Information Superhighway?

Let’s face it…. Long gone are the days when you could launch a website, do some occasional blogging or random marketing and expect to see a decent amount of traffic from your inconsistent efforts.  It worked in the early days however now when it comes to the Internet and getting your web presence to effectively [...]

Posted in Marketing | Tagged , , , | Leave a comment

5 Steps to a More Effective Website

Sign up for our free web conversion webinar on how to get more business from your website!
Having a website is certainly a necessity in today’s business environment.  However, if you want to have your website become more than an online brochure and be an active marketing partner for your business, you as a business owner [...]

Posted in Website Development | Tagged , , , , , | Leave a comment

How do I get my web presence to generate more business?

Sign up for our free web conversion webinar on how to get more business from your website!
This is a very common question that really has several parts to it.  Overall, generating more business can mean 1 of 2 different things, or both things together.  The first step is to have an overall business strategy.  You [...]

Posted in Marketing | Tagged , , , | Leave a comment

Are your website visitors leaving as soon as they get to your website?

Your website is your online chance to connect to your target market.  It is the chance to influence them to follow your call to action to have them call your sign up for your mailing list or even purchase something.  So if your visitors are leaving as soon as they get to your website, then [...]

Posted in Website Development | Tagged , , , | Leave a comment

Web Conversion – What we leave on the floor

I was at a workshop this weekend and one of the speakers said something that was somewhat of a light bulb moment for me.  She said that most businesses and marketers focus on turning people who aren’t their clients into prospects instead of just focusing on those that are already interested [...]

Posted in Marketing | Tagged , , , | Leave a comment

Finding Your Target Market

This show B. and Niki covered the importance of finding your target market and the difference between marketing and PR. In these times targeted PR is more important than ever before and putting together a strong PR campaign will really make a difference in the bottom line of your business. For those of [...]

Posted in Radio Shows | Tagged , , , , , | Leave a comment

Connecting with and Researching Your Target Market

In this weeks radio show, we discuss how to research your target market. Where you can go and what you can do to find their wants, desires, pains and needs.  The more you know about your target market, the better you can connect with them when they visit your web site.
We cover the answers to [...]

Posted in Radio Shows | Tagged , , , , | Leave a comment