Setting Up Your Web Site as an Internet Business

In this show, we discuss the different aspects of setting your website up as a business and approaching your whole web presence as an asset that you can make residual revenue from.  Most people who start up web sites don’t have this in mind.  The topics we covered included:

Question 1: Why is it important to set my web site up as a business? What if I just want an online brochure?
Question 2: Why is it important to automate?
Question 3: What can I automate
Question 4: Why is it important to create systems
Question 5: What kinds of systems should I create for my internet presence
Question 6: What can I leverage with my web site?

Listen in for the answers to these questions and more…

WordPress Magic and How it Can Supercharge Your Whole Web Presence

In this show, Corrinda Campbell of Get it Done Marketing and B. Hopkins covered the benefits of how using WordPress can fill the needs of most small business owners, and also some things to watch out for when creating your blog.

Catch the answers to these following questions!

Question 1: What is WordPress?
Question 2: Isn’t WordPress just for blogging?
Question 3: Why is WordPress a good solution for a small business owner?
Question 4: What are the benefits of having a blog page integrated with my website?
Question 5: How does my blog relate to what I do with social media and my web presence?
Question 6: What’s the best way to get started with WordPress, (.com v. .org)?
Question 7: What do I need to host my own WordPress website/blog?
Question 8: How do I add a blog to my existing website?
Question 9: There’s a new up date coming soon WordPress 2.9 what can we expect?
Question 10: Where can I get help with my WordPress website/blog
Question 11: How do I create a login?

Get it done marketing – http://getitdonemarketing.com
Internet Business Strategies – http://psiphonconsulting.com

Also B. mentioned the Facebook class w/ Grandma Mary and Andrea Vahl.  More details at this: Facebook Class – Now Repeated for a new date!

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Using Facebook to Expand Your Business Presence On the Internet

This radio show which aired on 12/23/09 was an informative, yet very entertaining show with Grandma Mary and we discuss some of the do’s and don’ts of using Facebook for business purposes.  By listening to this show, you will also get an idea of what some of the different features are and when to use them.

We cover the answers to the following questions:

Question 1: Why should I use Facebook?
Question 2: Should I use a User account, a Group or a Fan Page for my business?
Question 3: How do I keep my personal information private?
Question 4: I don’t want to ask someone to become my “Fan” How can I get them to be a fan.
Question 5: What should I post?
Question 6: How often should I post?
Question 7: How do I get more friends/fans/members of the group?
Question 8: How can I use Facebook ads to target my niche?
Question 9: How do I convert my Facebook fans into paying customers?
Question 10: Facebook Do’s & Facebook Don’ts

After you listen to this podcast, leave a comment on what you think and some of the tips you have found useful in using Facebook for business, no matter where you have found them.

Click Here for the Teleseminar on Using Facebook For Business! – Jan 21st

How to Succeed on the Internet

Internet Penetration (% Population).
Image via Wikipedia

In this show aired on Dec. 16th, I discuss how to succeed on the Internet.  The basic foundation for any success is in the mindset and the habits that one creates as they are starting out a business.  If this basic foundation isn’t in place, then it doesn’t matter how many tricks, techniques or strategies you use, your Internet presence will not be as successful or as profitable, if at all, as it could be.

I cover the answers to these questions in this show.  Listen in for some valuable insight.

Why do so many Internet Businesses Fail Today?
How can you avoid the failing masses?
What are the foundations of a successful Internet Business
What is Leverage and How can you use it on the Internet for maximum gain?
What is the Key to Continuous Growth and Expansion
What is the difference between doing work and making deals?
What constitutes making deals?

Let us know what you think of this episode.  Leave a comment and share your thoughts.

How to Start a Blog for a Life Success Coaching Business

The importance of a blog is that it provides many benefits to the owner of the blog, especially in the areas of branding, SEO, displaying their knowledge, and a means of connecting with their target market.  A blog is an important tool for many businesses, however it is especially useful for those in the coaching business.

For those in the life success coaching business, blogging is one tool that can really let you connect with your target market.  You can use your blog to discuss different life coaching topics and share with your readers how you would either coach someone through different life situations, or how you yourself would handle different life situations.  The later one is the more powerful as you are showing your reader that you are practicing what you preach.

So how does a life coach start a blog?  Here are the steps for both not having a website, and having one.

1)  Not having a website.

If you don’t have a website and don’t desire to get one, you can still start a blog for your business, and get leads for your business as well.

Here are the steps:

  • Decide on one of the online social blogging sites that allow you to register a blog.  There are free and paid sites.  For your purposes, a free blogging service will be more than adequate.  Some of the free blogging services out there are:
  • Once you have decided, choose name for your blog that is keyword focused (I.E. Denver Success Coach).  Begin blogging about different training topics related to Life Success Coaching.  Blog regularly (in the beginning, at least once a week), and you will begin to build up […]

How to Monetize Your Expertise

In this radio show, I discuss how you can take your expertise and use it to create residual revenue streams for yourself.  Your expertise is an asset and it is a valuable asset that you can use to generate information products and services that can continue to pay you day after day without you having to trade your time.

Listen into this show and you can discover the answers to the following questions:

What is your expertise?
Why is it important to look at this model of monetizing your expertise
How do you know if you can create an information product out of it?
What kinds of ways can you monetize your expertise
How do you publicize (market) your expertise?
What Kinds of expertise can you market?

FTC and How it Will Affect Your Online Presence

We had Doug Griess, an lawyer who specializes in Internet law, of Dymond, Reager and Colville LLC.  The FTC recently has changed some of its rulings that affect anyone that has a website.  It is important to get to know that these rule changes are and how they can affect you.  If you sell a product or service online, whether it be your own or others, you will want to listen to this show and know just what knds of things will be red flags for the FTC.

This is part 1 of the FTC rule changes…  you’ll certainly want to listen to this episode as you could almost certainly be affected.

Below are some of the questions we answered on the show.

Question 1: What is the purpose of the FTC?
Question 2: Why did the FTC make the changes?
Question 3: What are the rule changes in general?
Question 4: When do the rule changes take effect?
Question 5: What kind of websites will be affected by the rule changes?
Question 6: What are the key concepts for understanding the rule changes?
Question 7: Where the rules evaluated, critiqued before they were adopted?
Question 8: What are the any positive effects of the rule changes?
Question 9: Do these changes apply to persoanal and business sites?
Question 10: Does this apply to voice testimonials as well?
Question 11: Do these rules apply to International Sites?

Here is some more info on the FTC Guidelines.

Listen in using the link below.

The Sales Tax Implications of Your Online Business

This show discusses the tax implications of your online business when you are doing business within the State of Colorado. Listen in to where you can find more information and the schedule of free classes.

In this show, we interview Caron Notarmuzi of the State of Colorado.

Caron Notarmuzi is the Taxpayer Service Division Trainer at the Colorado Department of Revenue. Caron conducts many “live” classes every week for business owners in Colorado, those who prepare sales/use tax returns for Colorado businesses, and out-of-state businesses doing business in Colorado on the laws surrounding sales and use taxes. There are many different class offerings since some laws only pertain to certain businesses/industries.

Some of the questions that were covered include:

Question 1: Are all businesses required to get a sales tax license for sales in Colorado including those who only sell via the Internet?
Question 2: Do businesses only need one sales tax license for all sales transactions that take place in Colorado?
Question 3: Do businesses collect sales tax when deliveries are shipped out of the state?
Question 4: How do businesses get a sales tax license and what are the fees?
Question 5: What sales tax rates are applied to sales tax transactions in Colorado (i.e. what is the “point of taxation” in Colorado?)
Question 6: Are all sales taxes collected remitted to the Department of Revenue for all jurisdictions?
Question 7: How do businesses figure out what their combined sales tax rate is for their business and is that rate applied to all their locations if they have more than one location?
Question 8: What resources are available to the public?
Question 9: for out of state companies how can they […]

Teleseminar on How to use Social Networking to Get More Traffic to Your Website

On November 19th, at 12:00pm Mountain Time there will be a unique teleseminar workshop on how to use Social Media to get more business to your website.  B. Hopkins of Psiphon Consulting will be talking with Grandma Mary, a slightly cranky Social Media Edutainer, who helps small businesses leverage the power of social media.  Both presenters, experts in their own right in terms of Internet Business Strategies, will deliver an informative, and memorable experience on social media.
The title of the telseminar is called:  “Learn How To Use Social Networking To Get More Leads, Make More Sales and Increase Your Online Profitability.”  The level of this teleseminar will be geared to those who are beginners to the Internet and especially social network, to those that are familiar with social networking but just haven’t been able to make it work for them.
Grandma Mary’s unique style of sharing information makes the whole topic of Social Media and Social Networking much less intimidating, and much more entertaining for the social networking newbie’s.  Her unique style, combined with B’s unique sense of humor make for a very informative, light and easy to understand the topic and even gain a little courage to be adventurous!
Some of the topics that will be discussed in the teleseminar include:
  Is web site ROI higher than traditional marketing ROI?
  How do I get my web presence to generate more business?
  How to keep all the information we are pushing out to the Internet coordinated?
  Where do I start in Social Media?
  How do I determine the best social media outlet for my business?
  How do I maximize my time?
  Can a local business benefit from Social Media?

To register for this free teleseminar, go  […]

By |November 17th, 2009|News|0 Comments

Psiphon Consulting to Give Free Training Class to Denver Design District

B. Hopkins of Psiphon Consulting will give a free training class to the Denver Design District on November 17th 2009 at their facilities in Denver Colorado.   Psiphon Consulting is an Internet Business Strategic Implementation and training organization that creates and implements winning strategies on the Internet for businesses as well as provide training classes on how to grow a business using the Internet.  The Denver Design District is home to over 51 showrooms that offer numerous products and services for both consumer and design professionals.
The name of the workshop that will be held is called “The Things You Need to Know About Your Website to Get More Business and Make More Money”.  “This workshop is great for beginner and intermediate web users.” Said Hopkins.  “Those design professionals who know that they need a website for their business but don’t know how to go beyond an online brochure will receive some great tips and ideas from this workshop.”
The workshop is one hour long and starts at 6:00pm and will cover topics such as what role a website can play in a business, why you should have a website, search engine optimization, paid traffic methods, local search marketing and more.  These topics cover much of the basic understanding a business owner should have to increase the response rate of their web site.
To find more information on Psiphon Consulting, go to http://psiphonconsulting.com To find more information on the Denver Design District, go to http://www.denverdesign.com.

Contact:

B. Hopkins
720 232 0621
http://psiphonconsulting.com

By |November 16th, 2009|News|0 Comments